Google And Social Signals Results In Huge Opportunity For The Savvy Internet Marketer!
Google quitely, announced the new feature for the search engine, called Rich Snippets. Using microformat or RDF you can add pieces of code that will Google find and use with search engine results.
This is then used for a criteria factor when the SE crawls your and factors an all the requirements necessary to meet, to acquire these coveted Visual Jewels!
Better yet, If BIG G does dicide to include your ratings, you then included in the Organic Search Results as well!
This, IMHO is about as good as winning Mega Lotto (This-Traffic-CTR-Sales)